I won’t even bother to talk about the absurdity of trying to rope indie and self-publishers into your argument with a publisher they have NOTHING TO DO WITH. Smarter people than I have already done that.
And this is a reader’s perspective on this. If you have problems with the profane, you may want to avert your eyes, but she makes some really salient points.
I will say one thing. One last thing about this silly, never-ending story of two big companies throwing tantrums all over the book world.
Amazon, if you really believe that books will sell best at $9.99 and Hachette doesn’t want to give you the prices you need to do that, you should pick one of the two choices you have and run with it.
Let them swing by their own petard–after all, they’ll sell less if they price the book higher, according to the figures you won’t provide the metadata for. This will work out great for you as you will get all the sales they so foolishly left behind.
Or stop selling Hachette’s books. Since they won’t play ball with you, exercise the Walmart option and just take your business to the cheapest bidder.
Aside from these two options, I really don’t see what else you hope to achieve. Dragging indie authors into this mess is stupid. And I would add, I would LOVE for Hachette to keep selling at a premium. Readers will pay more for JK Rowling anyway. But my book might get their attention on the day they only have seven bucks to play with, and I’d like that to continue.
One thing I know for certain. As an indie author, I’m not interested in letting ANYONE set my prices for me. Nope, not even you and not even if you gave me the metadata to prove their figures. As the content provider, I will set my prices and let the customers decide what they want to pay, and they speak very clearly without any help just by walking on by when they don’t approve, thank you very much.
So put your money where your mouth is, Amazon. After all, if you’re sure you make more money at $9.99, then let Hachette eat cake. What do you care? You make 30% either way. And we’ll see the truth of it in the lowered profit reports next year, right?
Yeah, I probably won’t hold my breath on that one.