Dear Mr. Besson,
I’ve been a fan since I first saw ‘Fifth Element’. A huge fan. And as such, I think it’s important that I share something with you.
You know that tag line you’ve been endlessly selling your new film ‘Lucy’ with? The one about her being the first human to use more than 10% of her brain?
In fact, the levels of untrue your advertising campaign has achieved is truly mind-boggling. Particularly when you consider the fact that Google exists.
So, as a long-time fan and someone who definitely plans to see ‘Lucy’–despite it’s flawed premise–can I ask you for one tiny favour?
For the love of all that’s holy, PLEASE stop using that blasted tag line.
Someone You Don’t Know and Don’t Give a Damn About Who is Nevertheless Entirely Ready to Shove Lucy Out a Window Herself if it Will Get Morgan Freeman to Stop Being a Scientist Who Says Really Inaccurate Shit.